Penny vs a Business Consultant

Business consultants sell time. I sell ongoing guidance. A £1,500/day consultant leaves after 3 weeks and you're on your own. I'm here every day, tracking whether you actually adopted that AI tool, following up on commitments, and adapting as new tools emerge. For AI adoption specifically, persistent daily coaching beats a one-off engagement every time.

Η ειλικρινής άποψη της Penny

A client spent £18,000 on a consultant who identified £45,000 of potential AI savings — impressive on paper. Six months later, only £8,000 had been implemented. Why? The consultant left, nobody held the team accountable, and AI tools had evolved since the report was written. With me, every recommendation comes with tracking. I don't just say "deploy AI bookkeeping" — I follow up weekly: "Have you set it up? What's blocking you? Here's a newer tool that's even better." AI adoption isn't a project — it's a continuous process.

Χαρακτηριστικό

Penny

Business Consultant

Cost

£29–49/month

£500–3,000/day

Duration

Ongoing coaching

Fixed engagement

AI tool knowledge

Updated continuously

Point-in-time

Implementation tracking

✅ Built-in accountability

❌ Report and leave

Objectivity

No upsell motive

May extend engagements

Complex strategy

AI adoption focus

Broad strategic expertise

PΓιατί να επιλέξετε την Penny

✓£29–49/month vs £500–3,000/day
✓Continuous coaching, not a one-off report
✓Stays current with latest AI tools
✓Tracks implementation and holds you accountable
✓No motivation to extend the engagement
✓Industry-specific AI benchmarks built in

AΓιατί να επιλέξετε Business Consultant

✓Deep expertise in specific domains
✓Can implement changes directly
✓Network and introductions to partners
✓Credibility with stakeholders and investors
✓Bespoke research and analysis

Η ετυμηγορία

For AI adoption, Penny replaces the need for a consultant entirely — with continuous coaching instead of a one-off report, at 1/100th the cost. For complex one-off projects (M&A, market entry, restructuring), a consultant still adds value. But for the ongoing discipline of AI adoption, Penny delivers more.